Trade Shows are Doomed…Just an “Ole Wives’ Tale”…

During the Internet boom, trade shows were touted as “old school, has beened, wash ups” that would never survive in the “New Economy”.  I do find it odd that some tradeshows didn’t make it and that’s because of the DotCom bust.  I even worked for one of these companies, eMarketWorld, who produced industry specific tradeshows that focused its content on how technology and the Internet was changing traditional industries.  One of the shows that this company created is still going strong, Ad:Tech – an interactive advertising and technology conference.  Should you be worried if the trade show you exhibit at is struggling?  Of course, however, if the trade show is struggling then your entire industry is struggling.  Trade shows come and go because industries and markets come and go.  A great article about this can be found here, “Here’s one trade show that’s growing.”  Trade shows will be here for as long as humans exist in the current dimension.  Can humans exist in a second dimension, sure…. It’s quite possible that masses of people can walk through a virtual trade show floor that is ultra realistic, just look at what Second Life has already created when it comes to a virtual marketplace.  Will this ultimately replace going to a physical space, I don’t think so, if you are a buyer of furniture, you still want to feel and sit in a chair before you commit to buying thousands of them.  Only time and technology will tell where trade shows are going…

Trade Show Displays Product Highlight
Truss trade show displays offer a high-tech look with LOTS of flexibility and expandability.  Think of a truss display as a huge life size erector set with only your imagination limiting to the types of looks that can be created.  Don’t worry though, we have created quite a few packages centered around the most common sizes of booth spaces.  Follow the links below to view our different truss systems.
10 x 10 Truss Displays
10 x 20 Truss Displays
20 x 20 Truss Displays
Truss Display Accessories